Less than a week ago, it was reported that Joe Rogan had made a deal with Spotify that would make his podcast, The Joe Rogan Experience, incredibly popular, exclusive to this platform. In return, he could end up earning more than $ 100 million.
It’s, uh, definitely a pretty sweet deal. But Rogan didn’t seem comfortable discussing the financial details when asked about them by The New York Times’ Bari Weiss in a piece that ran on Monday. As you may have guessed if you remember a previous story (from about two months ago) in which Rogan denounced the lack of awareness of celebrities (led by Gal Gadot) singing “Imagine” at middle of the COVID-19 pandemic, Rogan did not want to talk about a nine-digit deal during a period when up to 38 million The Americans have filed for unemployment.
It may not be a good thing to do simultaneously.
“It’s disgusting,” Rogan said he discussed the reported figure. “Especially right now, when people can’t work.”
Two facts seem worth noting (and they are in Weiss’ article), in particular that Spotify added $ 1.7 billion to its market capitalization within 23 minutes of the announcement of Rogan’s agreement . And also that the streaming service would have paid almost twice as much The Ringer for their podcasts earlier this year.
The article continues by talking about how Rogan is now integrated due to all the blind spots of mainstream media. There is certainly some truth in it, but it is the kind of thing that verified people might try to break into to impress each other. Rogan deepened call podcasts because of their ability to A.) specialize in a subject, and B.) give people something to listen to while multitasking.
It’s not like the world needs more podcasts (some of us have missed this boat, well) but, as he said, “No one has ever thought: we have to adapt our entertainment, our media, people who cook, jog, hike, people who drive. Even books on tape may require too much thought. “He added that podcasts” don’t require a lot of reflection”. By saying this, instead, “You are captivated by the conversation. One of the things about this medium in general is that it is really easy to listen while you are doing other things.”
Rogan then talked about his thoughts on media censorship, especially with regard to tech companies. He also commented on the idea that he is sold out. Note that it has provided entertainment for 1,480 episodes and counts for free (the exhibit adds that, although JRE will be a Spotify exclusive, it is believed that the clips will still be available on YouTube).
“Why should I sell now? You sell to get what you want,” he added.
You can read it all here, although you can get paid.